Personalised, interactive playbooks with embedded AI. Built for your specific business. Replaces the need for expensive agencies, consultants, and hours of outdated YouTube tutorials.
Pick your playbook, tell us about your business, pay once, and start following the system. That's it.
Choose the playbook that matches your industry or marketing goal. Each one is purpose-built for a specific type of business.
Business name, location, services, and goals. We personalise every section to your specific situation.
$99 one-off. No subscriptions, no lock-ins, no ongoing costs. The playbook is yours.
10 sections with step-by-step instructions, checklists, and AI that keeps everything current. Setup in under 2 hours.
Each playbook is personalised to your specific business. Not a template you fill in. It arrives ready to use.
A 90-day system that gets HVAC, plumbing, roofing, and electrical businesses off lead aggregators and running their own job pipeline. Personalised to your business, your city, your services.
A one-off playbook that sets up a professional Google Reviews system. AI-assisted responses in your voice. More 5-star reviews. A higher rating. Done in under 2 hours.
A personalised AI-powered playbook for roofing contractors. Automate lead follow-up, quoting, reviews, and storm outreach using free tools. Step-by-step DIY setup throughout.
Most small business owners spend on ads before they have a sharpened audience or a pitch that lands. Foundations fixes the upstream: ten sections that produce a customer avatar built from your own data, two campaign strategies, and a three-version elevator pitch.
Shows you exactly how to run META and Google Ads for your business. Campaign structure, budget splits, ad copy formulas, content workflow, tracking setup, and a full 90-day launch plan.
Build 5 AI agents for your recurring tasks, wire them into automations, and claw back 10+ hours a week. Your business runs while you're on a job, on holiday, or asleep.
Nine common scams that target small businesses, the exact red flags for each, the response scripts you say to staff, suppliers, and your bank, and a 24-hour recovery plan if money has already left.
We're building out the full library. Tell us what you need and we'll let you know when it's ready.
Don't see your niche? Get in touch and we'll build one for you.
10 sections, each with step-by-step DIY instructions, interactive checklists, AI updates, and sanity checkpoints.
Tick off each step as you go. Progress saves automatically so you can pick up where you left off.
Every section has a "Check for Updates" button. One click scrapes the web for fresh, relevant information. Never goes stale.
Expandable walkthroughs with screenshots, links, and copy-paste snippets. Click or copy-paste only, no "figure it out" moments.
Visual progress bar, section badges, and a completion banner when you're done. Motivating and clear.
"If your screen doesn't look like this, stop." Built-in checkpoints catch mistakes before they cost you time or money.
Every tool referenced is free, reliable, and genuinely useful. Paid options flagged as optional, never prerequisites.
No accounts, no logins, no passwords. Just a link only you have.
Your playbook is hosted at a private, unguessable URL that is never listed, indexed, or shared with anyone other than you. No accounts, no logins, no passwords. Just a link only you have. Nobody can browse to it, search for it, or stumble across it. If you want extra security, don't share the link.