
PLAINBLACK CREATIVE NEWS
Thoughts
&
Musings
What Progressive Metal Legends TOOL can teach you about Marketing
What can TOOL teach you about business success? Read how their strategies can be duplicated in your business.
You Never Get a Second Chance to Make a First Impression
Three speakers absolutely blew this place up with value. Michael Crossland, Lisa Messenger and Sir Richard Branson were flat out amazing!!!
Most People Are Dumb Fucks... Wait, What?!?
Read on to find out which of the esteemed speakers called his audience mostly dumb fucks, and other amazing tidbits that I gleaned from the conference.
Perceived Value and the Art of Sales
There’s a good, to fair chance I’m still in the doghouse for going, but Gary V alone was worth the price…
Success is a funny business, and it is a business. If there is one thing this event taught me above all: Success is a commodity, and as such, can be traded for cold, hard cash.
Why Does My Business Need an Effective Social Media Strategy?
There are so many social media “gurus” out there in the magical world of online marketing. Unfortunately most of them are full of piss and vinegar. How can you tell if your self-professed social media guru is full of shite? They use the word “Algorithm” a lot. They sprinkle “algorithm” into their explanations like candy falling from a Pinata. Which is an apt simile as at times you may want to hit them with a blunt object.
Wear Your Heart On Your Sleeve
Sometimes you meet a client who just ticks all the boxes. Passionate about their craft, kind beyond belief, and just trying to work out how they can share their gift with an ever changing world. Let me tell you a story…